RED TREE by Fifteen Love Events

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FIFTEEN LOVE EVENTS IS WELL-KNOWN FOR THEIR MOTTO PARTIES, SUCH AS THE FAMOUS TENNIS RAVE IN FRANKFURT. 

WITH RED TREE, THEY ESTABLISHED A NEW CONCEPT LOCATED IN THE SQUAIRE AT FRANKFURT AIRPORT – USING A LIFE-SIZED MODELL OF A RED TREE AS THE CORE ELEMENT OF THE PARTY

THEREFORE THE BRANDING AND THE SOCIAL MEDIA CAMPAIGN SHALL UNDERLINE THE MYSTICAL CHARACTER OF THE IDEA ITSELF – USING TEXTURES, DEEP RED TONES, ORGANIC SHAPES AND A MORE THEATRICAL APPEARANCE. ESPECIALLY THE LOGO IS DESIGNED TO APPEAR IN ALL FACETS.  

THE EVENT TOOK PLACE AT THE 25TH OF MAY HOSTING OVER 1500 GUESTS, WHILE THE MUSIC PROGRAMM CLEARLY FOCUSED ON AFRO-HOUSE AND TECHNO; WITHIN DJS LIKE MARTEN LOU, HOAX(BE), SKIY AND FABIO MASILLA.